Lot 01
Ring
The website, fully managed
$127$88.90a month for 3 months
- Build fee
$697$0- Live in
- 7 days
Black Friday sale week
One week in November, the plans go under the hammer
30 percent off the monthly fee for your first 3 months, and the $697 one-time build fee already gone. Orders placed from Tuesday November 24, 2026 to the end of November 30 carry it.
Black Friday sale week: Tuesday November 24 to Monday November 30, 2026
Black Friday
On Block, the most chosen plan
$267$186.90a month for 3 months
- One-time build fee
$697$0 - Saved over 3 months$240.30
- Saved in total$937.30
From month 4 the published $267 applies. No lock-in, cancel any time.
01 The figures
Three numbers, and then the whole table
There is one offer on this page and it is made of three moving parts. Everything below is the published price with the sale applied, not an estimate and not a starting point.
30%
off the monthly fee
On every plan, for the discounted months.
3
months at that price
Then the published price, with nothing to cancel first.
$697
build fee, removed
The one-time fee every plan normally carries.
| Plan | Published | Sale price | Saved over 3 months | Saved in total |
|---|---|---|---|---|
| Ring | $127 | $88.90 | $114.30 | $811.30 |
| Block | $267 | $186.90 | $240.30 | $937.30 |
| Rostrum | $647 | $452.90 | $582.30 | $1,279.30 |
Saved in total is the 3 discounted months plus the $697 build fee. Monthly figures are the published prices on the pricing page with 30 percent taken off.
Place the order
Pick the lot, and the checkout applies the sale price
Most chosen Lot 02
Block
Everything, plus the AI Engine
$267$186.90a month for 3 months- Build fee
$697$0- Live in
- 10 days
Lot 03
Rostrum
Everything, plus the Content Engine
$647$452.90a month for 3 months- Build fee
$697$0- Live in
- 15 days
Each button opens Stripe's secure checkout for the monthly plan only. The first month is charged when you order, at the sale price while the sale week is open, and then monthly. The build fee is never added at checkout.
02 What it looks like on the invoice
Four invoices, and the one where it steps back up
The discount is on the first 3 months and then it stops. Here it is drawn to scale on Block, so nothing is hidden in the wording.
- Month 1$186.90Black Friday price
- Month 2$186.90Black Friday price
- Month 3$186.90Black Friday price
- Month 4 onward$267Published price
Plus the one-time build fee on month one, which on this offer is $0 instead of $697. There is no contract length and no early exit charge: cancel any time by email, at least 2 business days before the next invoice date.
03 The week itself
Three days worth knowing about
- 01Tuesday November 24Opens. The sale price is live from first thing. Nothing needs to be entered and nothing is held back for later in the week.
- 02Friday November 27Black Friday. The day itself. The price is the same as it was on the first day of the week, because a sale that moves twice is not a price, it is a tactic.
- 03Monday November 30Cyber Monday, and the close. The last day. Orders timestamped before midnight carry the sale price; after that the published plan prices apply again.
The same
build, at
the sale
price
04 What the price buys
Six things in every plan, sale or no sale
- 01A sale calendar page kept currentEvery upcoming sale, updated on a schedule, not when somebody remembers.
- 02Lot catalog pages for your sale typeCategory, filtering and condition fields matched to what you actually sell.
- 03A bid registration pagePlain steps for registering in person, by phone or absentee.
- 04A consignment intake pageA short form that routes into your CRM or your inbox.
- 0590+ PageSpeed, guaranteedOn the pages we build and host, on a phone in a field and on a desktop.
- 06Researched articles every week2 to 3 a week depending on plan, 2,500 to 3,200 words each.
The full feature list has the rest of it, row by row.
05 Why this week
Three honest reasons, and no fourth one
The cheapest month to start is the quietest one
A build ordered in November is usually live before the winter and spring sale calendar is set. Order it in March and you are asking a sale manager to review page drafts in the same week they are cataloguing.
The saving is on the part that is hardest to justify
The one-time build fee is the line that stops most houses, because it lands before a single lot has been listed. This offer removes it outright and cuts the first 3 monthly fees on top.
Nothing about the build gets smaller
The same pages, the same 5 revisions a month, the same 90+ PageSpeed guarantee and the same hosting. A sale price on a reduced service is not a sale price.
06 The guarantee behind it
What is still true at the sale price
No contract length
Cancel any time by email, at least 2 business days before your next invoice date. The sale price does not buy a lock-in and there is no early exit charge.
Read the refund policyThe same guarantees
90+ PageSpeed on the pages we build and host, 5 revisions a month inside 2 to 5 working days, and a launch in 7 days on Ring.
They pushed us to be precise about auction collection guidance, which felt slow at first and right at the end. The page describes the process faithfully and leaves the judgment calls to a conversation with our team. The awkward 'that's not quite what we meant' conversation has largely disappeared.
Albert DrummondHead of client services, fortnightly general saleroom, Akron, OH
The guided contact options looked like a small feature; they changed the inbox. New inquiries get the full form; follow-ups take a shorter route with the question itself. Returning customers no longer repeat the whole form to ask one question.
Kiran SahaGallery manager, stamp and coin auction specialist, Frederick, MD
Black Friday questions, answered straight
Exactly what does the Black Friday price change?
Two things. The monthly fee drops by 30 percent for your first 3 months, so $267 becomes $186.90 on Block. From month 4 it returns to the published price. Nothing else about the plan changes.
Does the build fee waiver stack on top of the Black Friday discount?
No, and it does not need to. The waiver of the $697 one-time build fee is already part of this offer rather than a second one laid over it. It runs to Thursday December 31, 2026, which is deliberately after this sale week closes, so nobody who orders during the sale can end up outside it.
What is charged when I order?
The first month of the plan you pick, charged through Stripe when you order, at the Black Friday price while the sale week is open, and then monthly. The $697 one-time build fee is never added at checkout. The sale price is applied by the checkout itself, so there is nothing to type in.
When does the sale open and close?
It opens on Tuesday November 24, 2026 and closes at the end of Monday November 30, 2026. That is the full sale week, with Black Friday itself on Friday November 27 and the cyber day on Monday November 30. Orders are timestamped, so an order placed inside the window carries the price even if the build starts later.
Do I have to launch during the sale week to get the price?
No. You have to order during the sale week. The build then runs on its normal schedule, 7 to 15 days depending on plan, and your first 3 invoices carry the sale price whenever they fall.
Is there a code to enter?
No code, no coupon field and no affiliate link. Orders placed inside the window are priced at the sale rate automatically, which is also why there is nothing on this page that can be shared to get the price early.
What if I want to move up a plan afterwards?
Tell us during any billing cycle and we move you from the next invoice. If you move up while the 3 discounted months are still running, the discount follows you onto the new plan for whatever is left of them.
Can I cancel if it turns out not to suit us?
Yes. Cancel any time by email, at least 2 business days before your next invoice date. All sales are final, with the one exception of a duplicate or incorrect charge, and the full position is in the refund policy.
Why is an auction house website discounted at all?
Because November is when a house has time to look at its website and January is when it does not. A build ordered in the sale week is usually live before the winter sale calendar is set, which is worth more to us than the 30 percent.
The hammer comes down on November 30
30 percent off the monthly fee for 3 months and no $697 build fee, on any order placed between Tuesday November 24, 2026 and the end of Monday November 30, 2026.
Black Friday sale week: Tuesday November 24 to Monday November 30, 2026
Not ready to order? A 30 minute demo shows the build for your sale type first.Book a demo
30% offplus no build fee
Claim the sale price